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Radiant Cash
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India
Outbound OS
Generated meetings across cash-heavy Indian sectors
Built outbound traction across hospitals, petrol pumps, jewelers, and other cash-heavy segments.
the starting point
The client had strong presence but wanted niche market penetration.
Target sectors were unorganized and hard to reach.
Buying decisions often sat with owners, not only finance leaders.
what we did
Targeted owners, treasury teams, and finance decision-makers.
Started with hospitals, retail, and microfinance to build momentum.
Expanded into petrol pumps and jewelers.
Used calling-heavy outreach for traditional industries.
Refined sector focus based on meeting quality.
outcomes
Meetings booked
34 mtgs
Campaign run
212 days
Reply rate
3.4%
Pipeline built
$4M
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