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India
Outbound OS
Validated India market entry for surgical planning
Generated traction with hospitals, surgeons, and radiology centers through 3-channel outbound.
the starting point
Early-stage product had seen success in the UK.
Needed to validate expansion into India.
Target buyers were specialist medical and radiology stakeholders.
what we did
Ran Email, LinkedIn, and cold-calling outreach.
Targeted hospitals, surgeons, radiology centers, and CT scan centers.
Focused on lung, liver, and kidney specialists.
Measured reply and lead conversion signals.
Validated India market traction.
outcomes
Meetings booked
21 mtgs
Campaign run
90 days
Reply rate
12.5%
Pipeline built
$1M
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